Our Story

About Us

Effortless. Considered. On repeat.

Becca Marie is a modern knitwear label creating effortless cotton pieces designed to be worn often and last beyond a single season. Thoughtfully designed in regional NSW and ethically crafted in Bali, our knits are made for real life. Easy to wear, easy to care for, and always considered.

 

Our Story 

Becca Marie began with a familiar frustration, loving knitwear, but never keeping it.

Season after season, pieces would pill, stretch, or lose their shape after only a few wears. The options that lasted were often wool or cashmere, beautiful, but expensive, high-maintenance, and not designed for everyday life.

Cotton felt like the answer.

Breathable, durable, and easy to care for, cotton offered everything we were missing. Becca Marie was created to bring that balance to knitwear creating modern pieces that look timeless, feel comfortable, and will last.

Each style is designed to be worn on repeat. Thrown on with denim. Worn out the door. Washed and worn again and again. 

 

Our Approach

Becca Marie is designed in regional NSW and ethically crafted in Bali by skilled artisans who share our commitment to quality and care.

We focus on clean silhouettes, natural fibres, and thoughtful construction to create knitwear that feels elevated without being precious. Nothing overdone. Nothing disposable.

Just well-made pieces that earn their place in your wardrobe.

Our Philosophy

We believe in:

  • Natural fibres over synthetic blends

  • Considered design over fast trends

  • Longevity over throwaway fashion

Our 100% cotton knitwear is breathable, soft, and designed to maintain its shape and feel season after season,  at an accessible price point.

 

Our Mission

To create modern, affordable knitwear that works for real life.
Pieces that feel good to wear, easy to care for, and worth keeping.

 

Where to Find Us

Alongside our online store, Becca Marie is available through select pop-up events and market stalls. These moments allow you to feel the fabric, try on the pieces, and experience the brand in real life.

We share upcoming locations via Instagram and our email community. Follow @beccamarieknitwear or join our mailing list to see where we’ll be next.